The cheapest lead is already in your CRM.
Quotes without a reply, enquiries from last year, customers without a follow-up order: Rufori works the list, asks where things stand and brings back whoever has demand again.
How reactivation works
A reason, not a cold call
The assistant picks up where things left off — the quote, the enquiry, the last job — instead of sounding like a stranger.
Honest about demand
No pushing: it asks whether the topic is still current. A no is stored and respected.
Warm contacts moved on
Anyone with demand gets an appointment straight away or lands with the right colleague — with the call notes attached.
How a campaign runs
- 1
Pick the segment
For example every quote of the last twelve months without an order, or customers with no contact for a year.
- 2
Set the goal
Appointment, demand check or win-back — that determines the talk track.
- 3
Work it and measure
You watch live how many were reached, what came out of it and what the next step is.
Typical lists
- Quotes that were never answered
- Leads from trade fairs and campaigns that went stale
- Customers who have not bought anything for a year
- Prospects who said “get back to me later”
What is sitting in your CRM?
Bring a segment that has been dormant for months. We show you how the call on it sounds.